Jo Malone

Perfumer, entrepreneur and founder, Jo Loves

Jo Malone, creator of some of the world’s most popular fragrances, was raised in a council house in Kent. She left school with no qualifications and became a facial therapist, making scented products by hand in her kitchen. From these artisan beginnings, Malone launched her first luxury brand, Jo Malone London, with her husband Gary Willcox.

In 1999 they sold the business to Estée Lauder Companies and Malone remained creative director until she left in 2006. Two years later she was awarded the MBE for her services to the beauty industry. In 2011, she unveiled her new brand, Jo Loves. A cancer survivor, Malone had a double mastectomy after she was diagnosed with an aggressive form of breast cancer in 2003.